graphic design, art direction
In early 2009 RYOBI Power Tools launched a new line of tile saws that were to be made available in The Home Depot. This was a new category for the brand, and the product launch consisted of a heavy POP campaign as well as a microsite to boost online presence. Suffice to say the tile saw product line has become a permanent brand extention for RYOBI Power Tools.
Visit the site at ryobitools.com/tilesaws/
